Pam Lifford, who ran the consumer products division, has been named president of the new division. Source: The Hollywood Reporter Warner Bros. has created Warner Bros Global Brands and Experiences, an umbrella division that will encompass DC, Warner Bros Consumer Products, Themed Entertainment, and a new global franchise team. Pam Lifford, who ran the consumer products division, has been named the president of the new division. Lifford will be the president of Warner Bros. Global Brands and Experiences, referred to as WBGBE. Warner Bros. CEO Kevin Tsujihara announced the new…
Read MoreDC Entertainment Moves to New Division At WB
